Long Lasting: The smudge-proof, water-proof formula allows you to sip, slurp, smack worry-free. All it takes is one swipe and the color sticks to your lips all day long. Super hydration: A super combination of Cocoa Butter & Vitamin E that helps to keep your lips hydrated and nourished Transfer-Proof: Stay glamorous even as you wear your mask with your transfer-proof bullet matte lipstick. Enjoy colorful lips round the clock. High Color Payoff: Creamy matte finish gives high color payoff. All it takes is one swipe for a great coverage and intense color. Available in 10 beautiful shades. 100% Vegetarian: ZM Transfer-Proof Power Matte Lipsticks are vegan and free from animal sourced ingredients, including lanolin, carmine and beeswax. Cruelty Free: We feel beauty is not worth anybody’s pain and suffering. That’s why ZM Transfer-Proof Power Matte Lipsticks are not only friendly to your lips but also to our furry friends.