Instantly Amplifies Lash Volume: Get visibly fuller, more dramatic lashes with just one stroke. The high-impact formula lifts and volumizes from root to tip, making your eyes pop effortlessly. Deeply Nourishes with Every Use: Infused with Castor Oil and Calendula Extract, this mascara not only enhances your lashes but also conditions and strengthens them over time, promoting healthier, softer lashes with every wear. Smudge-Proof, Water-Resistant Wear: Whether it’s a long workday or a night out, this mascara stays put. Its water-resistant formula ensures your lashes stay lifted and defined—without smudging or flaking. Matte Finish with a Natural Feel: Unlike glossy formulas, Amplif-EYE delivers a soft matte finish that looks naturally bold. It adds intense volume without weighing your lashes down or causing clumps. All-Day Hold, Zero Touch-Ups: Designed for long wear, this mascara keeps your lashes looking fresh, full, and lifted from morning till night—no need to reapply or worry about fading.