Primer + Matte in One Step: Perfectly primes lips and delivers a rich, bold matte effect in a single swipe Long-lasting Wear: Enjoy all-day beauty with this waterproof and transfer-proof formula that keeps color in place. Matte Finish: Achieve a sophisticated matte look that stays flawless without fading. No Cracks or Flakes: Non-chippy formula provides smooth, even coverage that won’t crack or peel. Non-Drying Formula: Infused with moisturizing ingredients, it ensures lips stay hydrated and comfortable. Reduces Fine Lines: Smooths and blurs the appearance of fine lines for a seamless, youthful look.