Long-lasting Lipstick: From AM to PM you’re all covered! Non-Transfer Matte Lipstick: Eat, drink, wipe, kiss, the Luscious Lips lipstick isn’t going anywhere until you want it to! Waterproof: Water isn’t going to fade your lipstick anymore. The waterproof formula in Luscious Lips will ensure the intactness of your lipstick all day long. Lightweight: Look primped but feel natural, because the Luscious Lips lipstick will sit on your lips so light, like you’re not even wearing it.