Long-Lasting & Transfer-Proof: Stays put for up to 12 hours, remaining completely transfer-proof and mask-proof even after meals or drinks. Non-Drying Formula: Enjoy comfortable wear all day long with a moisturizing, non-drying formula that keeps lips soft without flaking or cracking. Customizable Shades: Available in 16 stunning shades, with 5 lipstick pigments to mix and match, allowing you to create your perfect custom color. Suitable for All Skin Tones: Designed to flatter all Indian skin tones, ensuring a perfect match for every complexion. Cruelty-Free & Safe: Made with FDA-approved ingredients, free from parabens, and cruelty-free, offering a safe and ethical choice for beauty lovers.